Wednesday, April 24, 2013

Samsung launches Galaxy S4, confident of increasing market share in region

Dubai: The world's largest mobile phone manufacturer, Samsung, is confident of increasing its market share in the Gulf with the launch of much-awaited Galaxy S4.

"The market is booming not only in the region but also across the world. Everybody wants to own a smartphone. Many users are jumping to dump their feature phone and move to smartphone. We are here to capture the market by offering the right product," Hayssam Yassine, head of telecommunications group at Samsung Gulf Electronics, told Gulf News.

He said that according to research firm GfK, Samsung had a market share of 45 per cent in the UAE. With the S4 we are confident of protecting our market share and make room for growth.

The 5-inch full HD super Amoled device houses 13MP rear-facing camera and 2MP front-facing camera and weighs just 130 grams.

Samsung is offering security features like BlackBerry for B2B clients with Knox.

The South Korean company is launching two models in the region. He said the reason for launching two models is due to the high demand so that two vendors can focus on these models.

Samsung S4 comes with a 1.9GHz quad-core processor for the 4G LTE version and 1.6GHz quad core plus 1.2GHz quad-core processor on a single chipset for the 3G version to give the power of eight cores.

He said both the processors on the 3G version will not work together and it will work depending on the software load. It is controlled by management software.

Samsung expects the 4G LTE version to be available in the market after two weeks while the 3G version will be available on April 27.

"We are in discussions with the telco operators for 4G LTE as it needs to have a data package for end users to benefit," Yassine said.

The S health app available on S4 will keep track of users' heart-related issues and sleeping disorders. Samsung will be launching accessories related to S health app like a belt for monitoring your heart beat and a weighing scale to monitor users weight.

"We are in discussions with developers for this app and hope many accessories will be coming out from different developers in a short period of time," he said.

Sent from my iPad

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