Ericsson has proposed a new protocol designed to make it easier for manufacturers to bring mobile broadband to people buying notebooks and tablets in the UAE and around the world.
According to Ericsson, the collaborative development of the protocol is an industry effort within the USB Implementers Forum, the non-profit group that promotes the Universal Serial Bus.
"This open communication protocol helps to save both time and cost for notebook and tablet makers. This is true also for the end user, enabling constant connectivity and simpler updates rather than separate downloads from manufacturer web sites," said Mats Norin, head of Ericsson Mobile Broadband Modules.
Manufacturers of notebooks and tablets that implement the new protocol will no longer have to install drivers for embedded mobile broadband connectivity or a connection manager - support for the protocol will be included in Windows 8.
The new generation of mobile broadband modules from Ericsson supports this protocol, which was demonstrated recently at the Microsoft BUILD conference in the United States.
The UAE's telecommunications sector is experiencing exponential growth and is set to increase massively by 2015.
The new protocol by Ericsson is designed to make it easier for users to connect to the internet on-the-go, which could become more difficult as the volume of data increases.
According to global market intelligence firm IDC, UAE operators carried 5,321.14 terabytes of data for mobile devices in 2010.
The volume of data traffic is projected to rise to 9690.66 terabytes in 2011 and 138,799.70 terabytes by 2015.
The firm defines 'carried data volume' as the total data transfer from smartphones, media tablets and mobile broadband dongles.
"At Ericsson we believe that more than 50 billion devices around the world will be connected to the web over the coming decade, which only serves to emphasise the need for more efficient connectivity," said Anders Lindblad, president, Ericsson Region Middle East and North Africa. "In the UAE, as in other parts of the world, we see demand for mobile broadband being driven by a culture of connectivity, what we call a 'Networked Society', where consumers are increasingly seeking to remain connected 24x7."
Ericsson worked with silicon partners like AMD, Intel, NVIDIA and Texas Instruments to develop the new protocol.
The result is that Ericsson's mobile broadband modules supporting the protocol help make the adoption of mobile broadband for the Windows 8-based PC ecosystem smooth.
"As consumers are buying notebooks, netbooks, tablets and other consumer electronics, their expectations on connectivity go up. Ericsson believes in embedded connectivity to help consumers get what they want faster and in the simplest possible way," said Norin.
The protocol will be demonstrated in reference devices at the Microsoft BUILD conference taking place in Anaheim, California 13th to 16th September.
The new feature will be available on all Ericsson modules starting with the F5321gw, H5321gw and C5621gw and beyond after the final release of Windows 8.
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